I specifically wanted to see if I could find anything obvious on the sites that were slapped versus ones that were not. What I found was interesting but NOT surprising.

By the way, this new Google algorithm update targeted websites that were expressing unnatural on-page and off-page SEO signals, keyword stuffing, bad quality content, lack of social signals, spam links, over SEO, and duplicate content.

After reverse engineering the chiropractic websites sent to be by concerned doctors, I found the primary reason their rankings dropped appeared to be because of all the “canned” and DUPLICATE content.

Google has expressed many times throughout the years that it favors unique and original high-quality content. That’s no secret at all.

However, in 2012 they mean business (and they’re showing it)!

Google is frequently slapping chiropractic websites that don’t take the time to develop, post and syndicate fresh articles, videos, press releases, blog posts, etc.

For those that are new to this blog, when I refer to the term canned, I mean that the same website pages (with the same text descriptions) or blog / article content is recycled.

So, you and potentially hundreds of other sites owned by the your website company have the same stuff.

Is that the only reason they’re targeting chiropractic websites? Of course not. See above for the others I mentioned.

The problem is, in our profession most doctors don’t develop custom websites. They go with a company that produces canned content because it seems fast, easy, and cheap.

Have all sites with cloned content been affected by a rankings drop… No. Will they in the next 8-12 months? My prediction is YES!

Whether I’m right or wrong about the time-frame, you can be rest assured this IS GOING to happen eventually.

My strong recommendation is to prepare now so you don’t get the axe later.  To become “Google-proof” and protect your rankings in 2012 and beyond, you absolutely must:

1) Consider having a custom-made professional website with original content

2) Learn how to create AND mass distribute top-quality, valuable information

3) Master the proven tactical formula that gets your content shared virally

Your future rankings, website traffic, and patient acquisition from the internet DEPEND on playing by Google’s new rules. The game is rigged so don’t roll the dice.

If you’re searching for reliable professional guidance with your chiropractic internet marketing this year, click here. The “trial and error” method of online marketing is costly and too risky in 2012.

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[REPLAY] Last Night’s 2012 Game Changer Call — BOOM!!

Also, it’s critical to understand how to separate hype from realistic expectations.

There’s a dirty little secret most social media marketing agencies would rather you not know, though. This is because it might jeopardize their bottom line. Here it is.

ALL entrepreneurs, small business owners, and professionals that have gained real fame (and become industry heavyweights) have ALWAYS put-in their fair share of personal time on social media, myself included.

Social media is about connecting on a personal level and building your own audience of real fans that know, like, trust, and eventually do business with you.

No one can replicate your voice or personality better than you!

It is impossible to automate 100% of your social media marketing and become a local celebrity or industry leader by doing so.

Not what most probably wanted to hear, but it’s true.

It’s those that achieve fame who reach the MOST people with their message and generate the most revenue. This is an indisputable fact.

With that said, though, you must understand one critical thing.

ALL respected market leaders are resourceful and know how / when to delegate. They get the big idea of leverage.

You certainly should not be doing everything yourself when it comes to SEO, online marketing, or social media.

That’s a big reason why the Automated Social Networking service was created. Our professionally trained team efficiently handles the necessary grunt work that must be done day-to-day.

This allows businesses to save money and invest a TINY fraction of the cost of what it would take to hire an experienced full-time manager to do:

- Keyword / market research
- Facebook organic marketing
- Facebook ads (ppc) marketing
- Online video creation
- Online video submission / optimization
- Podcast creation / submission
- Search Engine Optimization (SEO)
- Article writing
- Article submission to top directories
- Press releases writing
- Press release submission to well-known media
- Google Places optimization
- Blog creation and posting regularly
- Backlink building
- Social Media Optimization (SMO)
- Directory submissions
- Google organic marketing
- Google Adwords PPC management / optimization
- Automated reports generated to track results

At Automated Social Networking, we’ve always been transparent with clients and made sure they’ve understood that the bulk of their marketing (over 90%) can be automated.

However, there absolutely MUST be time devoted on the clients end, too.

Those that believe they don’t have 15 minutes per day to devote to interacting and engaging on social media are lying to themselves. It’s time to turn the TV off and prioritize!

If you don’t have the proper training and know-how to do everything listed above effectively and profitably, it’s a good idea to find a reliable blueprint or simply delegate to the experts.

Realize this, though. When you outsource, you’re still going to need to add your voice on social media to develop your brand and build a following.

There’s no getting around it.

Any “done for you” social media marketing company that tells you otherwise is just trying to sell you and not being truthful.

The question you have to ask yourself is this. Would you rather go at it alone and risk failure or have professional guidance to ensure success?

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[REPLAY] The 30 Day New Patient AVALANCHE!!

I’ve personally seen apps that have been built for under $500 and I know others that have spent in upwards of $15,000. In reality, you can spend as much or as little as you want.

I will tell you that gaming apps like what my team and I have created are typically the most expensive because they have so many different aspects to them.

One of my apps (the one that we just submitted to iTunes for approval two days ago) cost a little over $3,000.

My other gaming app that’s almost finished getting developed cost roughly $4,700.

So, what should you expect to pay for your first iPhone application?

If you want to get something built that’s of good quality, expect to pay a few thousand dollars (at least) if you’re entering into mobile gaming. Even if you’re not going into that field, I’d still recommend allocating a budget of around $3,000.

Initially, communicate your grand app idea to the developer with all the well-thought-out details. In the event that he / she comes back with a project estimate that’s over your budget, you can always remove some features and save them for an updated edition.

By the way, that estimate above is also based on finding an app developer overseas.

Should you hire someone in the US or Canada, you might as well triple that budget number I just gave. In my previous How to Easily Make an iPhone App teleclass, I show you how to cost-effectively find a quality programmer without breaking the bank.

Listen-in to that call if you have not done so. It will save you A LOT of “hard knocks.”

You must think of this initial output as an investment in the future.

My recommendation is to make an app that you would actually use. Sounds simple, right? However, you’d be surprised at how many people launch crappy applications just for the sake of having something in iTunes.

Don’t do that! You won’t make money that way.

The truth is ,we’re entering the “post PC” era. Apple is now the MOST VALUABLE company in the world and they built their entire company on mobile.

Mobile internet will be 10x the size of the desktop internet. That’s not some fanciful prediction either. It doesn’t take a genius to observe that tablets like the iPad are quickly replacing laptops and home computers.

This post pc era and new internet are all about apps. I’ve heard it said before, “find out where the money is flowing then put yourself and your business in front of it!”

In case you were unaware, Apple recently celebrated 25 BILLION app downloads.

In the next 2-3 years, they expect that download number to multiply 10 times over!! The numbers are just staggering and the opportunity for YOU right now is unparalleled.

The question you have to ask yourself is this. Are you positioned to stake your claim on the app gold-rush and financially capitalize in a MASSIVE boom taking place?

If not… what are you waiting for??

To learn how to build your own mobile app empire and generate 4-5 figure passive income steams ON TOP OF your existing practice or business, visit this page to learn more.

Did you like this video? If so, click the Facebook “like” button below and share it with your friends.

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Yes, you read that correctly and it’s about to be yours at no cost.

Mark your Calendar Now

On Tuesday, May 1st at 7pm EST I’m holding a powerful call where I’ll be interviewing Dr. Mike.

I’m going to grill him about the EXACT marketing methods he used to build a million dollar practice.

Call-in # – 712-432-0075
Access Code – 592532

At the end of the call, you’ll get access to the “secret link” where you literally wash, rinse and repeat. We can’t make it any simpler to absolutely FLOOD your office with new patients in the next 30 days!

Here’s What You’ll Discover on the Call

1) Why passion and purpose are foundational for all marketing tools…And how you can easily tap into it!

2) How to master the top 5 ingredients in every marketing piece

3) How to capture 145, 174 or even 251 new patients from award winning Groupon ads…3 of my clients did!

4) How to get your PhD in the psychology of marketing your practice…The What, How, and Why of direct response!

5) “The Parthenon Effect” and why multiple pillars of marketing generate 25-50-100 + new patients per month

6) The best websites on the planet…and why they are setting the pace

7) And much, much more…

Here’s what to do Next

Save the date and time. Yes, you have to be on this call to get the #1 performing chiropractic Groupon Ad that brought-in a staggering 251 new patients!

We cannot guarantee a recording. Often times technology cooperates but sometimes it just doesn’t. Don’t take the chance… be there!!

Personally, I think you’d have to be nuts to miss this incredibly powerful practice building call.

I don’t know of any other place where you can learn REAL million dollar chiropractic marketing strategies without paying a single dime.

This WILL NOT be a pitch fest.

I’m going to really put Dr. Mike on the spot to extract marketing strategies that are working right now in 2012. This is the first time I’ve ever interviewed ANYONE for my valued members and subscribers on this list.

You better believe it’s going to rocket your practice into high gear! Do not miss-out.

See you on the call,

- Matthew Loop, DC

PS – We are only reserving 197 lines for this highly anticipated call. I promise we WILL be full in record time. Get on the call at least 5 minutes early to secure your spot.

Here are the details again. The event takes place:

Tuesday, May 1st at 7pm EST

Call-in # – 712-432-0075
Access Code – 592532

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[REPLAY] Last Night’s 2012 Game Changer Call — BOOM!!

Did you miss the call?

Here’s the MP3 audio recording below. You can listen-in anytime but I would make this a TOP PRIORITY for today!

This is not the type of information to put-off until tomorrow. I couldn’t be more serious. Click the play button below.

Emails have been flooding-in about what was revealed. When you listen to the recording, you’ll see why. SEO and social media are about to be flipped on their head permanently!

The good news is I’m in your corner and have your back. This powerful practice building audio training will get you up to speed fast.

The replay will be available for a LIMITED TIME only.

If you snooze, you lose. More than that, you certainly don’t want to be the 2nd chiropractor in your town to hear (and implement) what was discussed.

Not knowing this information shared on the call could cripple your online chiropractic marketing in the coming months. You’ve been warned…

Bringing the fresh,

- Dr. Matthew

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If your website is not currently Pinterest friendly like I show in this video below, you’re missing-out on swarms of free targeted traffic and exposure. Don’t make this mistake.

Click the play button to watch:

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Pinterest drives more website traffic than Google+, LinkedIn, YouTube, and Reddit… COMBINED!! Click the play button below to watch the video now.

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10 Steps to UNSTOPPABLE Income with Online Video

There is a right and wrong way to market your videos online.

Truthfully, most business owners are amateurs and do a haphazard job, hence the reason they never realize the full potential.

By the way, the formula contained in this post used to be reserved for paying clients of mine, as it’s generated millions of dollars collectively. It makes you unstoppable and provides and unfair competitive advantage.

Not following this blueprint and letting this information go to waste would be a dumb mistake.

The 10 steps below have been proven time after time to exponentially multiply website visitors, leads, customers, and sales. This method is incredibly reliable so deviate from this expert advice at your own risk:

1. Use professional video editing software to edit the clip:

This is not really that difficult to do especially with the technology available today. If you have a PC, you’ll probably have Windows Movie Maker as the standard editing program. If you have a MAC, then you’ll be able to do editing with iMovie.

The goal here is just to make your video content appear more professional. If editing is not your strong point, find an experienced video editor on Elance or Odesk that can be your go-to guy.

2. Manually upload the video to YouTube:

After your video has been edited, rendered, and looks great, upload the video to YouTube. The main reason being to let the clip appear on an authority website first. Google favors YouTube, not to mention the video network is the 3rd most visited website in the world.

You want Google to index your video first from YouTube and see it as original content there since it has a tremendous amount of authority and a high page rank.

3. Optimize the video title, tags, and description

This could be a whole other blog post (or two). You should have already done your market / keyword research with a tool like Market Samurai before taking this step. If you’re in a local or national market, you need to know what keywords people are searching.

Make sure your keywords appear in the title of the video, the YouTube description, and the keyword tags. An example of a video title for a chiropractor might be “Chiropractor in Atlanta | Dr. Matthew Loop” …

It’s clean, short, and to them point. Also, my keywords (chiropractor in Atlanta) are in the title. The same keywords MUST be added to the description and the tags. Be sure to include your website link at the beginning of the description box, including the http://

4. Share your video on Facebook, Twitter, Pinterest, and other social media:

This really goes without saying. When you create valuable content, share it on Facebook with friends / fans, Tweet it on Twitter, or pin-it on Pinterest. This will help get more eyeballs on your videos quickly, initiating viral marketing.

You must consistently build your audience, followers, and network on these social platforms. The bigger your base becomes, the more shares, likes, re-pins, and re-tweets you’ll get on social media. Make sense?

5. Socially bookmark your YouTube video:

Social news networks like Digg, StumbleUpon, etc. have their own cult followings. Not to mention, the more interaction your posts gain, the higher you’ll rank on Google for your keyword(s).

Bookmark the video on those websites so loyal users can view your videos. If you Google “social bookmarking websites” you’ll pull back a long list of sites you can easily target.

6. Get YouTube “likes,” favorites, and video views:

These social signals are imperative as to how much exposure you gain. They also play a role in how YouTube ranks videos on their network. If you type in any keyword in their search box, the first videos that come-up always have the most views, likes, etc..

In your videos, you should always wrap-up with a call to action that tells viewers to like the video. You can also get friends / subscribers to help you out or join a social exchange.

7. Email your list:

Nothing like being able to send an email to a highly responsive list of thousands, announcing new valuable content. By far, this is my best and BIGGEST traffic source where the viral sharing occurs. I can literally flip-a-switch and watch the traffic magic happen!

I love and use Aweber for email marketing… but if you’ve been a subscriber to this blog for awhile, you probably knew that. If you’re not building a list, you will NEVER fully maximize the effectiveness of your online marketing efforts.

8. Build authority anchor text backlinks to your YouTube video:

Very few people actually build links to videos, which is such a waste. SEO is just not for business websites. You can do SEO on any piece of content. The great thing is, YouTube already ranks very high on Google so your efforts will be much less to rank your videos well, as opposed to an unknown site.

I use Backlinkvana.com as one of my primary sources for link-building. It’s without a doubt one of the MOST powerful tools I’ve ever come across and recommended. You’d be wise to use the service before any local competitors find our about it.

With link-building, it’s important to have variety, though. You’ll want to get links from articles, press releases, forums, blogs, etc. Doing video SEO provides leverage, allowing your videos to sit online and rank #1 for any given keyword/ If done right, this consistently feeds you traffic and sales!!

9. Submit your video to the other popular video sharing networks:

You can do this manually and submit to websites like DailyMotion, Metacafe, Vimeo, Viddler, Kewego, your Facebook Fan page, and many others. Or, you can use Traffic Geyser to make your life more efficient and automate the entire process in order to save countless hours.

Just so you’re aware, you’re not penalized for having your video on multiple websites. In fact, this is CRITICAL. Each site has their own separate user-base and gets indexed on Google.

Your videos work for you to generate traffic and leads 24/7.

Many times you can acquire multiple listings on the 1st page of the search engines just by distributing them to multiple sites. This will garner you exponentially more traffic that by just submitting the videos to only YouTube.

10. Get your video transcribed so you can create article or blog content:

Videos are great because you can turn them into articles fast. If you don’t have a transcriptionist, you can go to Elance.com to find someone affordable. As you create content, always ask yourself if it can be repackaged into another type of media.

When you follow these 10 points above, you’re guaranteed traffic, high rankings, consistent new customers, and more sales. This is a very reliable video marketing blueprint that has a long track-record of producing dramatically more revenue for businesses.

It’s all in the strategy, my friends. Ideally, you want to get your videos in every possible place a potential customer would search online. Now, you know how to maximize your effectiveness.

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By the way, the company that created the app was almost bankrupt. How crazy is that??

WOW..

Ever notice that when you hear these stories it’s almost ALWAYS about mobile gaming businesses and not usually regular app companies. Why is this?

The reason is pretty simple.

Games make the most money by a long-shot. You can tell that by just looking at the top grossing charts in iTunes. Even folks that don’t normally play games have them on their smart phones.

Learning how to do this stuff USED TO BE difficult and expensive. That’s all changed, though. A few short weeks ago, I released a simple course that takes you through everything you need to knowto build and market a iPhone app.

http://dcincome.com/go/apps

My two games are almost completed and I’m super stoked to release them. I’ve learned so much and modeled many of the top grossing apps.

So, why should you care about Draw Something selling for 200 million?

The opportunity right now is BIGGER than the dot come boom a decade. No shit. If you’re looking for an “out-of-the-box” way to generate additional PASSIVE income in 2012, apps are the way to go!

I’ve studied the big boys in the app store and discovered their secrets and exactly how they’re making so much money. You can learn about it here:

http://dcincome.com/go/apps/

Can’t want to share with you the short-cuts and monetization strategies I’ve learned. See you on the inside!

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In case you’re not familiar, Pinterest is a virtual pin-board sharing website that drives MORE website traffic than Google+, LinkedIn, YouTube, and Reddit combined!

Yes, you read that correctly. Here’s an introductory video you definitely must watch. Click the play button below and prepare to add a new dimension to your marketing!

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