In fact, it’s become a royal pain especially if you travel frequently, try and access Facebook from a different IP or public computer, and have more than a few hundred friends. Here’s a short video I put together that explains a bit more.

This is typically the notice you get when you’re about to go through the Facebook photo verification process:

Your account was recently accessed from a location we’re not familiar with. For your protection, please review your recent activity to make sure no one is using your Facebook account without permission.

Reviewing your activity takes just a few moments. We’ll start by asking you a couple of questions to confirm that this is your account. (If we recognize your computer, you’ll be able to skip this step.)

Afterward, you’ll go through a security check,  be asked a few questions, then onto photo verification to try and gain access to your account. Distant location access within short periods of time is supposedly the main trigger, according to Facebook.

As someone that travels quite a bit, this is very annoying. I have several thousand friends on Facebook and if I enter the wrong name for one of the images that they pull, they lock the account! Heck, I have friends that are having problems and they have less than 100 friends.

Facebook is a networking platform where one of the things you do is meet new people and be SOCIAL. I would imagine it’s fairly common to meet someone online and not remember their name the next day. With that in mind, it would be a better idea to (like some bloggers have suggested) have photo recognition software combined with only asking you to identify people that you’ve been TAGGED in photos with.

What do you think? Have you ever had problems with Facebooks new photo verification process?

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It’s the ULTIMATE solution if you want to outsource your internet marketing and have consistency to free up your time in order to do other important things to build your business. Watch the video below right now to see how the service works and the extensive list of deliverables you get each and every month at an incredible value!

Continued success

- Matt

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Is your Chiropractic Business Card CRAP?

I call this is the “can’t fail” approach to success.

Yes, you’ll have obstacles and stumbling blocks but in the long-term success is a certainty if you follow in the footsteps. I actually came across Yanik’s 34 Rules for Maverick Entrepreneurs a couple years ago and it was saved in my bookmarked pages. I totally forgot about it until I was cleaning my laptop recently. Check them out below.

34 Rules for Maverick Entrepreneurs

1. It’s got to be a BIG idea that you, your team and your customers can “get” in seconds.

2. Strive to create 10x – 100x in value for any price you charge. Your rewards are always proportionate to the value you provide.

3. You must charge a premium price so you have a large margin to provide an extraordinary value & experience.

4. Provide a ‘Reason Why’ customers should do business with you and pay you a premium.

5. Get paid before you deliver your product or service. And when possible figure out how to create recurring revenue from transactions.

6. You get to make the rules for your business. Don’t let industry norms dictate how you’ll work or who you’ll work with.

7. Create your business around your life instead of settling for your life around your business.

8. Consistently and constantly force yourself to focus on the ‘critically few’ proactive activities that produce exponential results. Don’t get caught up in minutia & bullshit.

9. Seek to minimize start-up risk but have maximum upside potential.

10. Get your idea out there as fast as possible even if it’s not quite ready by setting must-hit deadlines. Let the market tell you if you have a winner or not. If not – move on and fail forward fast! If it’s got potential – then you can make it better.

11. Find partners and team members who are strong where you are weak and appreciate being paid on results.

12. Your reputation always counts. Honor your obligations and agreements.

13. Never, ever get paid based on hours worked.

14. Leverage your marketing activities exponentially by using direct response methods and testing.

15. Measure and track your marketing so you know what’s working and what’s not.

16. Bootstrap. Having too much capital leads to incredible waste and doing things using conventional means.

17. Your partners and employees actions are their true core – not what they tell you.

18. Keep asking the right questions to come up with innovative solutions. “How?”, “What?”, “Where?”, “Who Else?” & “Why?” open up possibilities.

19. You’ll never have a perfect business and you’ll never be totally “done”. Deal with it.

20. Focus most of your time on your core strengths and less time working in areas you suck at.

21. Make it easier for customers to buy by taking away the risk of the transaction by guaranteeing what you do in a meaningful way.

22. Always have something else to sell (via upsell, cross-sell, follow-up offer, etc) whenever a transaction takes place. The hottest buyer in the world is one who just gave you money.

23. Always go back to your existing customers with exceptional offers and reasons they should give you more money. It’s 5x less expensive to sell to happy customers than go find new ones.

24. However the flip side is – fire your most annoying customers. They’ll be replaced with the right ones.

25. The marketplace and competitors are always trying to beat you down to a commodity. Don’t let that happen.

26. Develop and build your business’s personality that stands out. People want to buy from people.

27. Create your own category so you can be first in the consumer’s mind.

28. Go the opposite direction competitors are headed – you’ll stand out.

29. Mastermind and collaborate with other smart entrepreneurs if they have futures that are even bigger than their present.

30. Celebrate your victories. It’s too easy to simply move on to your next goal without acknowledging and appreciating the ‘win’.

31. Make your business AND doing business with you FUN!

32. Do the unexpected before and after anything goes wrong so customers are compelled to ‘share your story’.

33. Get a life! Business and making money are important but your life is the sum total of your experiences. Go out and create experiences & adventures so you can come back renewed and inspired for your next big thing.

34. Give back! Commit to taking a % of your company’s sales and make a difference. It this becomes a habit like brushing your teeth pretty soon the big checks with lots of zeros won’t be scary to write. If you think you can’t donate a percentage of your sales simply raise your price.

Is that awesome or what? When I first read those, it was like a ton of bricks hit me. Rules to definitely live by if you’re an online entrepreneur. I’d like to hear your thoughts about this post. Let me know and leave a comment below

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The ninja strategy that I want to reveal to you today has to do with adding a powerful musical soundtrack to your videos as the final touch in a calculated emotional cascade of events.  I’ve heard it said before that emotion is the seat of “motion,” meaning that if you know how to stimulate emotion in a potential customer, it will dramatically increase the odds of them getting fired-up so they’ll take action. Subsequently, there’s no better way to elicit strong emotional feeling than with certain forms of music.

On a related subject, you can observe that the words above ring true in any person that’s ever accomplished anything on a grand scale in their life. Their ideas and thoughts led to a super-charged emotional state that ultimately fueled their actions, helping them realize their goal. There’s no denying the power in getting emotionally involved with an idea, concept, or product.

Think of what Hollywood does in their movie trailers and many times in the movies themselves. Ever really pay attention to how the music influences your mood? It’s astonishing! Try watching Gladiator or Forest Gump and see how the music affects you as the story-line plays. It can be the ultimate persuasive and motivation tool in many cases.

The music, suspense, and curiosity in Hollywood mover trailers help to drive multi-million dollar box office sales month-in and month-out while selling out shows! We should all take notes here.

Music is one of those factors that totally flies under the radar for many marketers but it can be HUGE at influencing a prospect and making a great first impression. Below, is a video that was created for my landing page at DCincome.com. It was originally made so I could split-test and see if out-performed my previous page and video. Needless to say, the conversion rate turned out to be much higher with this video. Why? Watch it now and see if you can figure it out. Make sure to TURN YOUR SPEAKERS UP, too!

QUESTION: What’s your favorite movie soundtrack and why? Leave a comment below and let everyone know

- Matt

PS – For some hot spots to get quality royalty-free music of all types, simply Google “royalty free music” and the search results will bring back dozens of popular sites. Pay attention to the length of your video, too. If your video is 30 seconds, try to find an exact 30 second royalty free sound clip. The less cutting and splicing, the better.

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How, you might ask? Well, because even though Facebook and Google are at war right now, Facebook pages and certain types of content rank very well on the big G! Far too many business professionals overlook this. In the video below, you get to peek over my shoulder so you know how to set your Facebook vanity URL up the right way for personal branding and maximum SEO effect.

Make sure to leave a comment when you’re finished watching the video. I’m interested to hear what you think

- Matt

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After a tremendous amount of time, energy, and frustration, I discovered better ways to educate myself and uncover high-traffic low competition keywords that I could dominate and get continuous massive exposure.

If you’ve heard me speak live or in previous videos, then you’re familiar when I say “the money is in the market research!” Selecting appropriate, high converting keywords is CRITICAL to your online marketing success. Research will either make you or break you and it’s not something you want to short-cut.

While in Miami Beach last weekend with a couple Total Immersion Day clients, I was reminded to make this long-overdue video for the rest of my valued subscribers like yourself. In it, I pull back the curtain on the most common mistake beginners and intermediate internet marketers make when it comes to keyword selection. Watch the video right now and be sure to leave a comment below.

Helping you take more vacations

- Matt

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In a nutshell, I was wrong! My thinking began to seriously shift when I started to meet and connect with self-made millionaires that didn’t even have a fraction of the tech knowledge that I did. Watch this video below right now to discover what’s quite possibly the biggest reason you’re not growing or seeing the monetary results you want in your business.

Helping you take more vacations

- Matt

PS – Online marketing for chiropractors is changing rapidly. Make sure you have a look at my other chiropractic marketing blog posts for the newest information that will help you get New Patients without spending money on advertising.

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While studying human potential, it never ceases to amaze me what can be accomplished when all perceived obstacles and psychological barriers are removed. I remember growing-up in a small town in southeast Michigan, being surrounded by friends and family, in a limited belief system that was not really my own. I instinctively knew that I was different and never place limits upon myself or what I could achieve. Yet, I watched how others would continuously make excuses and settle, selling themselves short letting their present external circumstances dictate internet beliefs.

One of the lessons I took away was to think big, regardless of how “unrealistic” I thought my desire was or “how” I was going to make it happen. An interesting thing began to unfold when I started doing thinking this way. The “how” eventually took care of itself when I began to take action toward my dreams and maintain focus. I attracted the network, relationships, and skill-set that would eventually lead me on an extraordinary path and where I am today.

“Think BIG and Kick Ass!” – Donald Trump

I’m not a big believer in chance or accidents when it comes to being successful in business or life. My advice is to really go after what you want, not what you think you can get! Enjoy the video and please share your thoughts below

- Matt

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Take a moment to also watch some of my other videos on this blog, too. If you’re the type of business owner that wants to take more vacations, then the information and content I have here is definitely for you. I’ve become a professional “vacation ninja” (term I coined just 2 seconds ago) of sorts because of the knowledge skill-set I’ve acquired in the last few short years. I can absolutely help you do the same.

Helping you take more vacations

- Matt

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