I specifically wanted to see if I could find anything obvious on the sites that were slapped versus ones that were not. What I found was interesting but NOT surprising.

By the way, this new Google algorithm update targeted websites that were expressing unnatural on-page and off-page SEO signals, keyword stuffing, bad quality content, lack of social signals, spam links, over SEO, and duplicate content.

After reverse engineering the chiropractic websites sent to be by concerned doctors, I found the primary reason their rankings dropped appeared to be because of all the “canned” and DUPLICATE content.

Google has expressed many times throughout the years that it favors unique and original high-quality content. That’s no secret at all.

However, in 2012 they mean business (and they’re showing it)!

Google is frequently slapping chiropractic websites that don’t take the time to develop, post and syndicate fresh articles, videos, press releases, blog posts, etc.

For those that are new to this blog, when I refer to the term canned, I mean that the same website pages (with the same text descriptions) or blog / article content is recycled.

So, you and potentially hundreds of other sites owned by the your website company have the same stuff.

Is that the only reason they’re targeting chiropractic websites? Of course not. See above for the others I mentioned.

The problem is, in our profession most doctors don’t develop custom websites. They go with a company that produces canned content because it seems fast, easy, and cheap.

Have all sites with cloned content been affected by a rankings drop… No. Will they in the next 8-12 months? My prediction is YES!

Whether I’m right or wrong about the time-frame, you can be rest assured this IS GOING to happen eventually.

My strong recommendation is to prepare now so you don’t get the axe later.  To become “Google-proof” and protect your rankings in 2012 and beyond, you absolutely must:

1) Consider having a custom-made professional website with original content

2) Learn how to create AND mass distribute top-quality, valuable information

3) Master the proven tactical formula that gets your content shared virally

Your future rankings, website traffic, and patient acquisition from the internet DEPEND on playing by Google’s new rules. The game is rigged so don’t roll the dice.

If you’re searching for reliable professional guidance with your chiropractic internet marketing this year, click here. The “trial and error” method of online marketing is costly and too risky in 2012.

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[REPLAY] Last Night’s 2012 Game Changer Call — BOOM!!

Also, it’s critical to understand how to separate hype from realistic expectations.

There’s a dirty little secret most social media marketing agencies would rather you not know, though. This is because it might jeopardize their bottom line. Here it is.

ALL entrepreneurs, small business owners, and professionals that have gained real fame (and become industry heavyweights) have ALWAYS put-in their fair share of personal time on social media, myself included.

Social media is about connecting on a personal level and building your own audience of real fans that know, like, trust, and eventually do business with you.

No one can replicate your voice or personality better than you!

It is impossible to automate 100% of your social media marketing and become a local celebrity or industry leader by doing so.

Not what most probably wanted to hear, but it’s true.

It’s those that achieve fame who reach the MOST people with their message and generate the most revenue. This is an indisputable fact.

With that said, though, you must understand one critical thing.

ALL respected market leaders are resourceful and know how / when to delegate. They get the big idea of leverage.

You certainly should not be doing everything yourself when it comes to SEO, online marketing, or social media.

That’s a big reason why the Automated Social Networking service was created. Our professionally trained team efficiently handles the necessary grunt work that must be done day-to-day.

This allows businesses to save money and invest a TINY fraction of the cost of what it would take to hire an experienced full-time manager to do:

- Keyword / market research
- Facebook organic marketing
- Facebook ads (ppc) marketing
- Online video creation
- Online video submission / optimization
- Podcast creation / submission
- Search Engine Optimization (SEO)
- Article writing
- Article submission to top directories
- Press releases writing
- Press release submission to well-known media
- Google Places optimization
- Blog creation and posting regularly
- Backlink building
- Social Media Optimization (SMO)
- Directory submissions
- Google organic marketing
- Google Adwords PPC management / optimization
- Automated reports generated to track results

At Automated Social Networking, we’ve always been transparent with clients and made sure they’ve understood that the bulk of their marketing (over 90%) can be automated.

However, there absolutely MUST be time devoted on the clients end, too.

Those that believe they don’t have 15 minutes per day to devote to interacting and engaging on social media are lying to themselves. It’s time to turn the TV off and prioritize!

If you don’t have the proper training and know-how to do everything listed above effectively and profitably, it’s a good idea to find a reliable blueprint or simply delegate to the experts.

Realize this, though. When you outsource, you’re still going to need to add your voice on social media to develop your brand and build a following.

There’s no getting around it.

Any “done for you” social media marketing company that tells you otherwise is just trying to sell you and not being truthful.

The question you have to ask yourself is this. Would you rather go at it alone and risk failure or have professional guidance to ensure success?

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[REPLAY] The 30 Day New Patient AVALANCHE!!

Yes, you read that correctly and it’s about to be yours at no cost.

Mark your Calendar Now

On Tuesday, May 1st at 7pm EST I’m holding a powerful call where I’ll be interviewing Dr. Mike.

I’m going to grill him about the EXACT marketing methods he used to build a million dollar practice.

Call-in # – 712-432-0075
Access Code – 592532

At the end of the call, you’ll get access to the “secret link” where you literally wash, rinse and repeat. We can’t make it any simpler to absolutely FLOOD your office with new patients in the next 30 days!

Here’s What You’ll Discover on the Call

1) Why passion and purpose are foundational for all marketing tools…And how you can easily tap into it!

2) How to master the top 5 ingredients in every marketing piece

3) How to capture 145, 174 or even 251 new patients from award winning Groupon ads…3 of my clients did!

4) How to get your PhD in the psychology of marketing your practice…The What, How, and Why of direct response!

5) “The Parthenon Effect” and why multiple pillars of marketing generate 25-50-100 + new patients per month

6) The best websites on the planet…and why they are setting the pace

7) And much, much more…

Here’s what to do Next

Save the date and time. Yes, you have to be on this call to get the #1 performing chiropractic Groupon Ad that brought-in a staggering 251 new patients!

We cannot guarantee a recording. Often times technology cooperates but sometimes it just doesn’t. Don’t take the chance… be there!!

Personally, I think you’d have to be nuts to miss this incredibly powerful practice building call.

I don’t know of any other place where you can learn REAL million dollar chiropractic marketing strategies without paying a single dime.

This WILL NOT be a pitch fest.

I’m going to really put Dr. Mike on the spot to extract marketing strategies that are working right now in 2012. This is the first time I’ve ever interviewed ANYONE for my valued members and subscribers on this list.

You better believe it’s going to rocket your practice into high gear! Do not miss-out.

See you on the call,

- Matthew Loop, DC

PS – We are only reserving 197 lines for this highly anticipated call. I promise we WILL be full in record time. Get on the call at least 5 minutes early to secure your spot.

Here are the details again. The event takes place:

Tuesday, May 1st at 7pm EST

Call-in # – 712-432-0075
Access Code – 592532

Did you like this post? If so, click the Facebook “like” button below and share it with your friends!

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[REPLAY] Last Night’s 2012 Game Changer Call — BOOM!!

Did you miss the call?

Here’s the MP3 audio recording below. You can listen-in anytime but I would make this a TOP PRIORITY for today!

This is not the type of information to put-off until tomorrow. I couldn’t be more serious. Click the play button below.

Emails have been flooding-in about what was revealed. When you listen to the recording, you’ll see why. SEO and social media are about to be flipped on their head permanently!

The good news is I’m in your corner and have your back. This powerful practice building audio training will get you up to speed fast.

The replay will be available for a LIMITED TIME only.

If you snooze, you lose. More than that, you certainly don’t want to be the 2nd chiropractor in your town to hear (and implement) what was discussed.

Not knowing this information shared on the call could cripple your online chiropractic marketing in the coming months. You’ve been warned…

Bringing the fresh,

- Dr. Matthew

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If your website is not currently Pinterest friendly like I show in this video below, you’re missing-out on swarms of free targeted traffic and exposure. Don’t make this mistake.

Click the play button to watch:

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Not to mention it will position you in such a way that potential new patients or customers will be a thousand times more likely to do business with you.

Click the play button below to watch.

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When searching on YouTube, it’s easy to spot doctors that have not worked with me. They usually create great, professional videos but there are some key ingredients missing, hence the reason why their videos hardly get any hits.

It’s such a waste to make an awesome video and not know how to correctly optimize and position it in front of where qualified, LOCAL patients are searching.

High-quality production videos do not necessarily generate views (as many chiropractors eventually figure-out). It’s a hard and expensive lesson to learn, believe me.

Too many think social media practice marketing is “easy,” which is why they don’t seek professional help from the get-go.

If it were that easy, more docs would be realizing the practices of their dreams right now instead of the opposite. I get emails all of the time from chiropractors (non-clients) that are hanging-on by a thread because they haven’t become students of marketing.

Strategy is what separates the amateurs from the pros so pay attention. Here are the reasons why your chiropractic YouTube videos are virtually going unseen:

1) You don’t know what keywords prospective patients in your local area are searching.

If you don’t know this information, you certainly will not know how to title, tag, and describe your videos when you upload them to a network like YouTube. This is way more important than the creation process and can make or break your video marketing efforts

In Social Media Elite, members get a list of 25 titles that locals are already searching. The hard work and research is basically done for you. No reinventing the wheel here, as it’s handed over on a silver platter.

2) You don’t know how to distribute the videos correctly online.

After you understand how to optimize your videos the right way, you then need to maximize the distribution process. The only thing better that one video getting 20 views per day on YouTube, is for that same video to be on as many video sharing networks as possible, garnering exponentially more views.

Make sense?

Video marketing is so much more than just uploading a video to YouTube. You have to know how to be resourceful and get it to the masses quickly.

In this blog post, I share with you a tool every serious video marketer cannot live without. It helps you rank atop Google for any local keyword phrase you choose.

3) You don’t verbally tell others to share the video.

When making videos, you should always provide a call to action at the end. ALWAYS. Never assume people know what to do next or that they will magically share it with friends.

You have to guide them step by step and give them a reason to share your content. Specifically tell them to “like” the video, share it on Facebook, email it to a friend, etc…

4) You don’t have a strategic and proven formula to follow.

If you’re going to create a professional video, realize that the creation process is just the beginning. You could have the best video in the world but if you cannot drive local, qualified traffic to it then you won’t get new patients from video marketing.

It’s pretty simple.

You have to have an effective marketing strategy. With that said, you can take the time, energy and effort to figure it out yourself. Or, you can just grab the reliable short-cut right here.

When you implement the system, it could easily net you an EXTRA 10 new patients per month (passively) just from your videos. Either way, you MUST master video marketing or you WON’T be able to compete in 2012 and beyond.

Amateur hour is almost over and the clock is ticking.

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Pinterest drives more website traffic than Google+, LinkedIn, YouTube, and Reddit… COMBINED!! Click the play button below to watch the video now.

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10 Steps to UNSTOPPABLE Income with Online Video

There is a right and wrong way to market your videos online.

Truthfully, most business owners are amateurs and do a haphazard job, hence the reason they never realize the full potential.

By the way, the formula contained in this post used to be reserved for paying clients of mine, as it’s generated millions of dollars collectively. It makes you unstoppable and provides and unfair competitive advantage.

Not following this blueprint and letting this information go to waste would be a dumb mistake.

The 10 steps below have been proven time after time to exponentially multiply website visitors, leads, customers, and sales. This method is incredibly reliable so deviate from this expert advice at your own risk:

1. Use professional video editing software to edit the clip:

This is not really that difficult to do especially with the technology available today. If you have a PC, you’ll probably have Windows Movie Maker as the standard editing program. If you have a MAC, then you’ll be able to do editing with iMovie.

The goal here is just to make your video content appear more professional. If editing is not your strong point, find an experienced video editor on Elance or Odesk that can be your go-to guy.

2. Manually upload the video to YouTube:

After your video has been edited, rendered, and looks great, upload the video to YouTube. The main reason being to let the clip appear on an authority website first. Google favors YouTube, not to mention the video network is the 3rd most visited website in the world.

You want Google to index your video first from YouTube and see it as original content there since it has a tremendous amount of authority and a high page rank.

3. Optimize the video title, tags, and description

This could be a whole other blog post (or two). You should have already done your market / keyword research with a tool like Market Samurai before taking this step. If you’re in a local or national market, you need to know what keywords people are searching.

Make sure your keywords appear in the title of the video, the YouTube description, and the keyword tags. An example of a video title for a chiropractor might be “Chiropractor in Atlanta | Dr. Matthew Loop” …

It’s clean, short, and to them point. Also, my keywords (chiropractor in Atlanta) are in the title. The same keywords MUST be added to the description and the tags. Be sure to include your website link at the beginning of the description box, including the http://

4. Share your video on Facebook, Twitter, Pinterest, and other social media:

This really goes without saying. When you create valuable content, share it on Facebook with friends / fans, Tweet it on Twitter, or pin-it on Pinterest. This will help get more eyeballs on your videos quickly, initiating viral marketing.

You must consistently build your audience, followers, and network on these social platforms. The bigger your base becomes, the more shares, likes, re-pins, and re-tweets you’ll get on social media. Make sense?

5. Socially bookmark your YouTube video:

Social news networks like Digg, StumbleUpon, etc. have their own cult followings. Not to mention, the more interaction your posts gain, the higher you’ll rank on Google for your keyword(s).

Bookmark the video on those websites so loyal users can view your videos. If you Google “social bookmarking websites” you’ll pull back a long list of sites you can easily target.

6. Get YouTube “likes,” favorites, and video views:

These social signals are imperative as to how much exposure you gain. They also play a role in how YouTube ranks videos on their network. If you type in any keyword in their search box, the first videos that come-up always have the most views, likes, etc..

In your videos, you should always wrap-up with a call to action that tells viewers to like the video. You can also get friends / subscribers to help you out or join a social exchange.

7. Email your list:

Nothing like being able to send an email to a highly responsive list of thousands, announcing new valuable content. By far, this is my best and BIGGEST traffic source where the viral sharing occurs. I can literally flip-a-switch and watch the traffic magic happen!

I love and use Aweber for email marketing… but if you’ve been a subscriber to this blog for awhile, you probably knew that. If you’re not building a list, you will NEVER fully maximize the effectiveness of your online marketing efforts.

8. Build authority anchor text backlinks to your YouTube video:

Very few people actually build links to videos, which is such a waste. SEO is just not for business websites. You can do SEO on any piece of content. The great thing is, YouTube already ranks very high on Google so your efforts will be much less to rank your videos well, as opposed to an unknown site.

I use Backlinkvana.com as one of my primary sources for link-building. It’s without a doubt one of the MOST powerful tools I’ve ever come across and recommended. You’d be wise to use the service before any local competitors find our about it.

With link-building, it’s important to have variety, though. You’ll want to get links from articles, press releases, forums, blogs, etc. Doing video SEO provides leverage, allowing your videos to sit online and rank #1 for any given keyword/ If done right, this consistently feeds you traffic and sales!!

9. Submit your video to the other popular video sharing networks:

You can do this manually and submit to websites like DailyMotion, Metacafe, Vimeo, Viddler, Kewego, your Facebook Fan page, and many others. Or, you can use Traffic Geyser to make your life more efficient and automate the entire process in order to save countless hours.

Just so you’re aware, you’re not penalized for having your video on multiple websites. In fact, this is CRITICAL. Each site has their own separate user-base and gets indexed on Google.

Your videos work for you to generate traffic and leads 24/7.

Many times you can acquire multiple listings on the 1st page of the search engines just by distributing them to multiple sites. This will garner you exponentially more traffic that by just submitting the videos to only YouTube.

10. Get your video transcribed so you can create article or blog content:

Videos are great because you can turn them into articles fast. If you don’t have a transcriptionist, you can go to Elance.com to find someone affordable. As you create content, always ask yourself if it can be repackaged into another type of media.

When you follow these 10 points above, you’re guaranteed traffic, high rankings, consistent new customers, and more sales. This is a very reliable video marketing blueprint that has a long track-record of producing dramatically more revenue for businesses.

It’s all in the strategy, my friends. Ideally, you want to get your videos in every possible place a potential customer would search online. Now, you know how to maximize your effectiveness.

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Pinterest Marketing for Chiropractors (video)

The course covers everything you need to know about harnessing this traffic generating powerhouse WITHOUT spending one dime.

After spending countless hours on Pinterest (in the last couple months), I’m FINALLY ready to share with you the golden nuggets, short-cuts, tricks and tactics that are driving free traffic and exposure like crazy!

This is early adopter stuff so if you like to be ahead of the curve (and get a leg-up on local competition), this is definitely for you.

No theory here as I’ve personally tested these methods with and have seen extraordinary traffic results. Get ready for some fresh, never before released Pinterest marketing strategies that generate windfalls of traffic and add to your chiropractic practice revenue.

You won’t find another chiro consultant or management group that’s invested time or has the experience when it comes to profitably using Pinterest either. In fact, no training on this widely talked about social network has ever been offered to chiropractors before.

The truth is, not knowing these marketing strategies is causing you to miss-out on vast amounts of free local traffic.

This is a LIMITED TIME offering to pull back the curtain, and walk you step-by-step through profitable chiropractic marketing on Pinterest. This is NOT a pitch-fest product and there will be no selling. Social Media Elite and personal coaching members get this course absolutely free.

Mark my words… This will be one of the MOST important chiropractic social marketing trainings of 2012. You won’t hear any re-hashed mumbo-jumbo either. Just solid practice-building content!

WARNING – There will be a small investment required for this practice building training

There are four necessary reasons for this:

1) This is premium information that will give you an UNFAIR competitive edge in your town or city. These methods have never been publicly released and no other coach or consultant has experience when it comes to Pinterest.

2) You’ll be provided direct email access to me in the event you have questions. Chances are, if you encounter an obstacle, I’ve already been there and can keep you moving forward without hiccups.

3) Those fortunate enough to grab a copy of this powerful training won’t have to waste time, energy, and effort trying to reinvent the wheel. Just plug and play from my experience that will put you on the fast-track.

4) Those that pay for information are generally more likely to apply what they learn since they have “skin-in-the-game” The last thing I want is to give away top-notch marketing tactics only to have a low percentage of doctors apply them.

What I’m going to share works exceptionally well at generating windfalls of website traffic and I only want those who are truly serious about practice growth to have access.

Don’t worry, though.

The training is RIDICULOUSLY affordable even for those on a tight budget. Setting-up and managing a profitable, Pinterest marketing campaign after you go through this info will be EASY!

Here’s what You’ll Discover in the Course

1) How to set-up the perfect Pinterest profile that makes you the “go-to” authority

2) A plethora of new strategies to increase your follower count / audience FAST!

3) How to make your chiropractic website and content “pin-ready”

4) The real secret to getting traffic from Pinterest and how to get dramatically more “re-pins.”

5) A simple, 6-step task list you can EASILY follow to maximize traffic and exposure from Pinterest.

6) What promotion methods WORK the best at getting attention. You get to reap the rewards from my extensive
testing.

7) How to find and search what IMAGES pull traffic and clicks like crazy.

How to get people OFF of Pinterest and into your office

9) Much, much more…

As you can see, this is a content-packed training that you’d have to be CRAZY to miss-out on if you’re using social media now

Get Started Now Here <— Click here

Here’s what this Pinterest Training WILL do for you:

1) Get you exponentially more targeted local traffic to your chiropractic website WITHOUT spending any money on advertising.

2) Help you get more new patients from social media WITHOUT doing hardly any more work. (this can be easily delegated)

3) Help make you the most widely recognized and FAMOUS chiropractor in your local area

4) Add a new dimension to your online marketing which gives you a leg-up on other chiropractors in your town.

5) And much, much more

When you see what I have to share and how much this is going to multiply local traffic to your practice website, you’re going to be absolutely amazed.

If you wait, you LOSE!

The same thing happened with YouTube and Facebook. Those that waited to get on had far less opportunity that those doctors who dove-in early.

Seriously… how do you think I came out of nowhere and became a prominent voice and respected authority in our profession?

It wasn’t by accident.

This is high demand information now that Pinterest drives more website traffic than LinkedIn, YouTube, and Google+ combined!

Yes, you read that correctly…

Here’s what to do next

If you want the unfair advantage, more website traffic, greater exposure, and increased patients from social media, you’ll grab a copy today!

Get Started at this Link <— Click here

Once you get started at the link above, you’ll be sent an email and be directed to the easy access download page. Can’t wait to share these fresh patient getting strategies with you.

The cost barrier on this training is VERY low for the moment but it will be increasing in the near future.

Don’t wait!

You won’t find this information about effectively marketing your practice with Pinterest anywhere else! As mentioned previously, Social Media Elite, Personal coaching and Total Immersion Day clients get access to this powerful training at no charge.

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