When his application was accepted into my personal coaching program, we decided that it would be best to start with YouTube chiropractic marketing to just get his message out there strategically using video.

If I had to guess, I’d say that he’s only been able to devote about maybe 2 hours / week to video marketing just because he has so much other stuff going on. This is not ideal and normally I recommend devoting AT LEAST 45 minutes per day.

Nick is an upper cervical doctor and an action taker, though.

To date he’s made around 24 videos, while carefully optimizing them, and strategically circulating them on the internet like we discussed. These videos are approximately 1-3 minutes in length.

We spoke on the phone last week and he gave me the update on his progress. In the last 30 days he had 8 new patients that called, scheduled an appointment, and signed-up for chiropractic care JUST FROM THE VIDEOS!!

There are 3 things I’d like to point-out here:

Number 1 – He did the work once and these video will benefit him for years to come. He’s already had a couple appointments schedule in the last few days and he didn’t do ANY additional work to get them. Did you catch that?

We call this leverage. You do the work once and reap the benefits month after month.

The internet is the best way to create systems that leverage your marketing…. period! In case you missed what I mentioned, let me put it another way. The internet affords you the ability to do the work one time and to get more patients and income on autopilot.

Number 2 – He hasn’t integrated or implemented any other aspect of social media, SEO, or online marketing. We still have a metric ton of stuff we’re going to put into play together when he hires another assistant. He’s just getting started!

Number 3 – His average case value (or life-time value) per patient is between$1,800 – $3,000. In most cases he collects these care plans up-front, too. Let’s say that that we just take the minimum value number.

When he continues at this pace, we’ve just helped him add an extra $14,400 per month to his practice revenue just from doing chiropractic video marketing.

What if you could add an EXTRA $14,400 to your practice per month from doing what I tell you to do one time? How would that change your life?

Videos, if done the right way, can sit online and generate you traffic, leads, and new patients without doing any additional work. This is very close to generating passive income. It doesn’t get any easier.

The bottom line is this, all modesty set aside. It pays very well to follow my instructions and social media marketing strategy because it works. It works every time no matter what type of chiropractic practice you have or what your skill-level! These are the facts.

To see how internet marketing and social media can transform your practice, click this link and follow the instructions to commit to your practice success.

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Here’s a quick video I put together that provides 7 easy and effective steps to overcoming this major obstacle you might be currently facing.

This information comes at the perfect time because if you’re not harnessing the true power video in your marketing, you’re at a SEVERE disadvantage in your market. Click the play button below to watch and give it a thumbs-up if you like!

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The Painful and Crippling Cost of Inaction

As YouTube’s popularity began to sky-rocket, I started to get some serious video views. I would place videos in specific areas, piggy backing on trends, movies, and what was popular.

One of my videos, the now infamous “Are High Gas Prices a Scam” vid, had eclipsed 200,000 video views in just two months. It netted me around $5,500 in the initial month it was released, too!

I had another video that was law of attraction related, which garnered 88,000 views. I had several in the make money online niche that were getting me leads, traffic, and calls like nothing I’d ever seen before. They were ranking on the 1st pages of Google for highly competitive terms as well.

All I really remember is that an avalanche of leads were pouring-in daily and my assistant was getting several calls a day. Then, one day the calls stopped and so did the traffic. I was thinking something was a little odd but I didn’t check my YouTube channels for a couple days.

When I did, though, I got an alarming surprise. DELETED for supposedly violating terms of service! Talk about feeling a lightning-quick punch in the stomach. This happened right around the beginning of 2007.

Part of my history, work, SEO, and progress had been completely erased like I was never there. It must have been close to how the Native American Indians felt when Christopher Columbus got credit for “discovering” America.

On one of my YouTube channels, it’s safe to say that I was consistently making an extra $7,000-$9,000 per month just from affiliate marketing. This was due to the solid videos ranking for high traffic keywords.

The other channel that was deleted was a health channel… go figure. No affiliate marketing at all going on there. Maybe some controversy about natural healing and alternative cancer treatments, but that was about it.

Most recently, my DCincome Club channel was deleted. All indicators point to the fact that it was flagged for teaching others how to generate income from the internet. Interesting how that somehow fell against YouTube’s updated terms of service.

Even long-time respected blogger Darren Rowse (of the Problogger fame) had his account suspended and came to a similar conclusion. You can read about the controversial suspension at this link.

The reality is, that I’ll never fully know the answer. When YouTube and Google ban you, they rarely give a warning before the axe drops.

What I cannot fathom for the life of me is that YouTube appears to have centered this mass account termination campaign at only those in the make money niche.

Yes, there are scams BUT some are real legitimate channels that help others with marketing. YouTube does not manually review, then ban… their automated reaper bots carry just leave a path of carnage.

What about all of the hate, violence, and racist accounts on YouTube that hardly ever get banned? Many times, you’ll see those videos shoot-up to the home page and get honors. It makes no sense to glorify violence or hate and punish those that are helping others live more comfortable lives.

One would think that even if you have a history of spending over $77,000 on Adwords, they’d give you a warning. But, no way dude.

What did I learn besides never to trust Google (the owner of YouTube)?

Well, for starters, I learned that it’s NEVER good to pull all of your traffic generation efforts into one or two methods… EVER! If traffic stops, your leads and income stop! Hard lesson to learn but critically important to know.

Google rarely does a manual review of anything. It’s all smart bots and algorithms. Don’t fall into the trap where you think Google or YouTube is the only source of traffic. It’s really just a fraction of what is out there.

Google Adwords affiliates have gotten a taste of this in recent years with the endless Google slaps. When Google bans their account, the affiliates income is literally gone overnight.

I also learned that you absolutely must upload your videos to as many video networks as possible. If one channel is deleted and your blog has video content from it, you can quickly swap it out and reap SEO benefits from other sites.

Not to mention, multiple video listings can dramatically exponentially multiply exposure online. If you’re not concerned about SEO, then you can use Amazon S3 to host videos.

Lastly, I learned to never show all of your cards and leave just one traceable footprint on the web. That’s about as much as I’m willing to divulge on that topic at the moment

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The Painful and Crippling Cost of Inaction

Here’s where you can grab a copy for 35% off.
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It’s the ULTIMATE solution if you want to outsource your internet marketing and have consistency to free up your time in order to do other important things to build your business. Watch the video below right now to see how the service works and the extensive list of deliverables you get each and every month at an incredible value!

Continued success

- Matt

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This is a great example of the following. Regardless of what your background, belief, religion or race is, we have more so many more similarities than we do differences. Share this post with your friends and leave a comment below to let me know what you think

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The ninja strategy that I want to reveal to you today has to do with adding a powerful musical soundtrack to your videos as the final touch in a calculated emotional cascade of events.  I’ve heard it said before that emotion is the seat of “motion,” meaning that if you know how to stimulate emotion in a potential customer, it will dramatically increase the odds of them getting fired-up so they’ll take action. Subsequently, there’s no better way to elicit strong emotional feeling than with certain forms of music.

On a related subject, you can observe that the words above ring true in any person that’s ever accomplished anything on a grand scale in their life. Their ideas and thoughts led to a super-charged emotional state that ultimately fueled their actions, helping them realize their goal. There’s no denying the power in getting emotionally involved with an idea, concept, or product.

Think of what Hollywood does in their movie trailers and many times in the movies themselves. Ever really pay attention to how the music influences your mood? It’s astonishing! Try watching Gladiator or Forest Gump and see how the music affects you as the story-line plays. It can be the ultimate persuasive and motivation tool in many cases.

The music, suspense, and curiosity in Hollywood mover trailers help to drive multi-million dollar box office sales month-in and month-out while selling out shows! We should all take notes here.

Music is one of those factors that totally flies under the radar for many marketers but it can be HUGE at influencing a prospect and making a great first impression. Below, is a video that was created for my landing page at DCincome.com. It was originally made so I could split-test and see if out-performed my previous page and video. Needless to say, the conversion rate turned out to be much higher with this video. Why? Watch it now and see if you can figure it out. Make sure to TURN YOUR SPEAKERS UP, too!

QUESTION: What’s your favorite movie soundtrack and why? Leave a comment below and let everyone know

- Matt

PS – For some hot spots to get quality royalty-free music of all types, simply Google “royalty free music” and the search results will bring back dozens of popular sites. Pay attention to the length of your video, too. If your video is 30 seconds, try to find an exact 30 second royalty free sound clip. The less cutting and splicing, the better.

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YOU Everywhere Now: Mike Koenigs Shares the Secret

I didn’t get a chance to post the video below last week, as I was very busy. In this quick one, I speak about 2 critical strategies that should be implemented when it comes to chiropractic video marketing. Many chiropractors and internet entrepreneurs completely overlook these methods and are not fully capitalizing on this new patient magnet like they should.

Video marketing for chiropractors has finally reached the critical mass in the profession, and if used correctly, can literally gain you “local celebrity” status in a relatively short amount of time. Pay attention and implement the chiropractic marketing tactics I discuss on this vlog and I know for sure you’ll see an increase in exposure and new patients.

Enjoy the video and leave a comment

- Matt

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Mike has served as a producer, marketer and consultant for Sony Entertainment, 20th Century Fox, 3M, General Mills, Dominos Pizza, Ralston, Mazda Motors and New York Times bestselling authors including Deepak Chopra, Debbie Ford and Tony Robbins. He’s created over 300 web sites and more than 30 products.

To learn more about his mass exposure / money-getting software that I’ve been using for over two years, visit TrafficGeyserSEO.com today where you can get a $1 trial for a limited time.

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