Controversial Chiropractic Marketing (Video)
Posted by Matthew Loop | 7 Comments
This is a personal video about a direct response marketing strategy that stirred a bit of controversy recently in the chiropractic profession. With that said, if more chiropractors mastered this one concept I mention in the video, we’d see more patients in the US than medical doctors each year.
This is definitely one of the MOST important videos I’ve ever made. What I reveal is easily one of the top reasons many DC’s run on a hamster wheel while never reaching their practice income goals. Click the play button below to watch.
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Here is the Facebook advertisement I was referring to in the video:
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I’d like to know your thoughts after you watch the video. Please share a comment in the field underneath. Did you like this post? If so, click the Facebook “like” button below and share it with your friends!
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About the Author
Matthew Loop is an author, speaker, investor, philanthropist, and the highest paid social media revenue strategist in North America. He helps brands, startups, and small business owners multiply their influence, impact, and income by harnessing the power of the Internet. Since 2005 he’s trained over 21,000 clients in 25 countries. Millions have viewed his free business growth tutorials online. Connect with him on Facebook, Instagram, and Twitter.
If I had a penny for every critic who voiced their disapproval of me I wouldn’t have to direct market. This detractor is most likely a late majority, or laggard on Rogers technology adoption lifecycle. Like DK says, listen to the ones who pay. BTW: I love the article
This whole issue fits in perfectly with a quick video I made last week that I think your audience would really appreciate. Check it out and tell me if you don’t agree.
http://marketingpearloftheweek.tv/video/video-marketing-pearl-of-the-week-piss-people-off
People get offended about all kinds of things….I have had several Chiro’s email or call me and tell me what I do is also degrading to the profession. Some say I “give it away” at my office… I feel like i give people what they want, and what i want, at an affordable fee. Check out my website to find out more.
Thank you Matt! Your insights are always appreciated and taken to heart. I honestly don’t think we’d be in the position we’re in if we hadn’t hooked up with you and started implementing your ideas!
Not sure why Holly’s picture is next to my name. Any thoughts?
Thanks for the kind words, Sean! As far as your blog avatar goes, it’s probably the original one you set when you began using WordPress.
Opinions are like…. Well, you know. Advertising is a form of communication and different people require different mechanisms of communication. Nothing offensive about that. Even if I do not like it or do not respond to it does not mean it is wrong.