Here are some of the most overlooked aspects of successful email marketing for chiropractors and other small businesses. Don’t be confused, email marketing is still a very effective way to communicate with your subscribers and establish strong relationships if done correctly. I find that most are doing it completely wrong and not tracking, measuring, and testing appropriately.
Watch this short video for some powerful email marketing tips and strategies. Leave a comment below and let me know your thoughts.
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Thanks Matt. Useful and ful value as always. Though I am sure most chiros wouldn’t have a clue who Eben Pagan is compared to Matthew Loop DC. You are truly straddling two worlds.
Thanks for the kind words, Rob. Glad you enjoyed
[...] Here are the top email marketing tips for small businesses that most completely overlook! Continue reading… Read ahead [...]
Great video Matt! …you always provide such useful content. Email marketing is definitely under utilized in the chiropractic profession and can be a great marketing tool. Thanks for everything you do to better this profession. I just bookmarked this…keep up the great work!
Thanks Chris
Good stuff. Important to point out that if sending out text only emails they cannot track the open rates or click through rate. Also, important that people understand that since only emails with images can be tracked and since a lot of email images are now being blocked, a lot of the open rates will be much higher than they actually show in the stats.