The Blog of Matthew Loop | Chiropractic Internet Marketing

Before You Start an Online Business, Watch This FIRST!

Matthew Loop — Mon, 20 May 2013 20:20:27 +0000

Before starting an online business, watch this video first. You’ll discover how to avoid the MOST common mistake many beginners make that keeps them a slave to their business. Not learning this lesson early-on costs many entrepreneurs the freedom and flexibility the so desperately desire.

You’ll also find-out the dirty little secret most internet “gurus” would rather you not know about how much they actually sit behind a computer weekly. This might just SHOCK you!

The video below was shot at the luxurious and beautiful Sofitel Santa Clara in Cartagena. I highly recommend the place if you’re ever on the coast of Colombia.

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How to Get a Celebrity Endorsement for Free [video]

Matthew Loop — Thu, 16 May 2013 15:18:37 +0000

Here’s a powerful short video reveals the #1 secret to getting a celebrity endorsement and how ridiculously simple it can be. The benefit of doing this is that you’ll be perceived as the most credible business professional in your city / town or in your online niche.

This, in turn, leads to EXPONENTIALLY more new customers, clients and sales.

For filming, we were on location at the beautiful Castillo San Felipe de Barajas in Cartagena. Click the play button and watch the video now.

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Charles Ramsey: America’s New Hero (Interview and 911 Call)

Matthew Loop — Wed, 08 May 2013 00:18:10 +0000

Today, while on Twitter, I noticed a blog post by Global Grind titled, 13 Reasons Why Charles Ramsey Is The Most Epic Hero In History. The headline naturally sparked my curiosity so I clicked and had a look. I’m SO GLAD I did! In case you’re not familiar, Charles Ramsey has become an instant internet sensation.

He helped rescue Amanda Berry and Gina DeJesus, two girls that made headlines a whopping 10 years ago when they were kidnapped.

Below is the actual video interview.

The story is very inspirational, but to hear Charles tell it is hilarious! It totally made my day. I think the rest of America feels the same way, judging by the fact he’s been the most talked about person online right now.

But wait… there’s more! After you watch the video above, listen to the 911 call at this link. It’s almost two minutes of pure AWESOMENESS!!

Make no mistake, Charles Ramsey is a hero. The main reason is because he refused to be a bystander. He was quick to react and help those that were in desperate need.

Best interview and 911 call ever? What do you think?

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3 Chiropractic Marketing Strategies That MULTIPLY Your New Patients

Matthew Loop — Thu, 02 May 2013 20:51:18 +0000

Here are 3 PROVEN chiropractic practice marketing strategies that get you 2-3x more new patients monthly. These are very simple and do not require a lot of time or effort to implement. If you’re a chiropractor searching to grow your practice quickly, this is a must-watch video.

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Caribbean Adventure on the Island of Providenciales

Matthew Loop — Thu, 02 May 2013 14:30:07 +0000

Here’s a glimpse of our getaway to the exclusive island of Providenciales, which is part of Turks and Caicos. Of all the places we’ve been in the Caribbean, this was our favorite and had the most beautiful beaches. We stayed in the world-famous Grace Bay area at the Windsong Resort.

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Does Your Front Desk Know How To Properly Answer The Phone?

Matthew Loop — Fri, 26 Apr 2013 15:18:48 +0000

(This is a guest post by Dr. Len Schwartz. He is an entrepreneur, speaker, author and master marketing consultant. Dr. Len has impacted thousands of chiropractors, doctors and other professionals in more than 20 countries. Over the last 10+ years it is estimated that he helped generate more than 150 million dollars of new business for his clients. Dr. Len is now the CEO of http://www.pro2pronetwork.com)

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It is likely that you are unaware of how many potential patients call your office and ask typical “shopper” questions in order to decide whether they should become your patient.

Most chiropractors assume that their staff knows exactly how to answer those calls and that they routinely convert those potential patients into active patients.

If you have made this assumption of your staff, prepare to be shocked!

When was the last time you had a friend or family member call your office and “test” the person who answers the phone by asking typical “shopper” questions?

If the answer is, “Never!”…get ready to change that today!

Create a list of the ten most FAQs someone might have if they called your office looking to use your chiropractic services/products.

Some examples include:

1. What does a chiropractor do?
2. How will the chiropractor fix my _________?
3. Why doesn’t the chiropractor use medication?
4. Can I only come in one time?
5. Do I have to come in forever?
6. Does my insurance cover this?
7. How much will it cost me if my insurance doesn’t cover this?
8. Will he be cracking my back?
9. How long will it take to fix this?
10. Do I have to pay on my first visit?
11. How much is my first visit?

Then, have someone your staff does not know call and ask your questions.

You’ll want feedback on how effectively they answered the questions, as well as the staff members demeanor, attitude, willingness to help, etc.

Plus, you’ll soon realize the need to put a formal FAQ Shopper training guide in place so that your staff knows how to answer those questions, the same way, every time. This is how you guarantee the right responses / answers and, of course, your best shot at securing the majority of those “shoppers” as new patients.

This is an effort you want to put in place immediately. And, you should test your staff on a regular basis. I recommend every 6 to 8 weeks!

Finally, track your stats. How many “shopper calls” do you get per month?

How many are converted into new patients?

What can you do to raise that percentage of new patients?

Any questions?

Let me know in the comments – I’m here to help

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5 Things I Really Love About Being a Dad

Matthew Loop — Thu, 25 Apr 2013 01:03:19 +0000

My son is a year and a half old at the moment. Ever since he was born, I’ve enjoyed this new adventure called Fatherhood. As a matter of fact, I love it! I find myself regularly reflecting on what I consider to be the best and most rewarding aspects of being a dad.

So, I wanted to share them on this blog with you. For time purposes, I just included the five reasons that came to mind first. They are in no particular order.

1) I love seeing Ethan’s smile first thing in the morning when he wakes-up.

We’re very fortunate he sleeps usually 9 to 11 hours per night on average. He always starts the day early, happy and enthused about life.

When I walk into his room and call his name, he gives me a HUGE ear-to-ear smile. It’s the coolest thing and one of the best moments of my day.

I then proceed to give him a bear hug and say I love you. After, we make a pit stop at the diaper change station then we’re ready to play.

2) I’m grateful I get to consistently train him for success.

Children are like sponges.

They observe and pick-up more than we think sometimes. I want to give him the head-start I didn’t get early-on in life with repetition and positive reinforcement.

I’m always telling Ethan what a champion he is, how handsome he is, how intelligent he is, what an effective communicator his is, how athletic he is, how special he is, and that he can accomplish anything he puts his mind to.

Encouragement is critical at a young age and affirmations are important daily.

I want him to understand there are NO LIMITS to what he can do, and / or achieve in life. He has so much opportunity and I’ve got his back 100%.

3) I like that he already has an abundance mentality.

Ethan likes to share. He knows there’s more than enough food and toys to go around. He even tries to feed me sometimes. It’s great! He has a genuine concern for others. This will carry him well throughout life.

4) I love watching Ethan be outgoing and kind.

He randomly waves to strangers (mostly women) and smiles. People practically melt when they see him. It’s so funny… he and I will be walking in the mall while mom is shopping.

Then, she’ll come-back and literally see a crowd of beautiful women around his stroller. I then have to make sure my wife understands that Ethan is the one grabbing the attention. It’s really a site to see… lol.

5) I enjoy that my son eats healthy and likes it.

He’s eaten organic greens since he was a baby. The overwhelming majority of his diet is organic fruits, vegetables and sometimes free range or grass-fed beef. It makes me proud.

He even loves to drink a green supplement called Perfect Food. This is ultra-healthy but tastes like dirt and grass. He’s had candy a couple times but he spits it out because it’s too sweet.

Nutrition is one of the the foundations of a healthy body and I’m grateful he’s so healthy and developing empowering habits.

Words cannot express how incredibly grateful I am for my family.

Ethan has brought a new dimension of life and happiness to our world. I just want to empower him at a young age with the tools to live a long, healthy life of prosperity and abundance. I want him to know we’re in this together.

This boy is unique and destined for greatness.

It’s wonderful to watch him discover new sights, sounds, foods, activities, body parts, and all life has to offer. I never imagined being a dad could be so amazing.

Are you a parent? What do you enjoy most about it? I’d love to hear your thoughts…

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Your Past is NOT Your Future [video]

Matthew Loop — Sun, 21 Apr 2013 15:24:16 +0000

Yesterday, I flew into Philadelphia to do a professional video shoot for a few hours. It was for a once-in-a-lifetime opportunity I can’t really say much about at the moment. On my way back home I recorded this quick video for you at the airport.

This is an important lesson all entrepreneurs should understand. It’s certainly lead to transformation in my life and it will yours. Click the play button below to watch.

After, leave a comment below and share your thoughts.

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Ferrari F430 Test Drive [video]

Matthew Loop — Tue, 16 Apr 2013 15:31:03 +0000

The only way to describe the horsepower and acceleration on a Ferrari F430 is EXPLOSIVE! What a great way to start an unforgettable 34th birthday weekend. Watch the video below to get an idea of what it feels like to be in the drivers seat of this bad boy. Also, you can view more pictures of the experience here.

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An Interview with Chiropractic Master Dr. Mike Reid

Matthew Loop — Mon, 25 Mar 2013 19:53:16 +0000

In this insightful video, you’ll discover what it REALLY takes to become a chiropractic master this year and beyond. You’ll learn some of the top habits of the most successful doctors in practice. Lastly, you’ll find-out how to increase your patient volume and revenue by 25-50% (or more) in the next two months.

This video was filmed in the heart of Grace Bay on the beautiful island of Providenciales. Click the play button to watch this valuable training.

Just an FYI… the free practice-growth teleclass I refer to in the video can be found at the first link in the section below. It’s one of the most popular calls I’ve ever done and for good reason. On the audio training, you’ll get access to an ad that attracted a whopping 251 new patients.

See for yourself why so many chiropractors were raving!

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