Posted by Matthew Loop | 11 Comments
When I first broke into online marketing several years ago, I made many mistakes along the way. One of them was my process and thinking in regards to what I “thought” people were searching online as opposed to the keywords they really were searching for!
Looking back, it’s clear I made too many emotional assumptions based on my ego and not enough market research. The interesting thing is, I wasn’t alone.
From speaking to thousands of doctors, affiliate marketers, and other professionals, I realized that what I reveal in the video below is one of the MOST COMMON mistakes small business owners make initially in their local online marketing.
After a tremendous amount of time, energy, and frustration, I discovered better ways to educate myself and uncover high-traffic low competition keywords that I could dominate and get continuous massive exposure.
If you’ve heard me speak live or in previous videos, then you’re familiar when I say “the money is in the market research!” Selecting appropriate, high converting keywords is CRITICAL to your online marketing success. Research will either make you or break you and it’s not something you want to short-cut.
While in Miami Beach last weekend with a couple Total Immersion Day clients, I was reminded to make this long-overdue video for the rest of my valued subscribers like yourself. In it, I pull back the curtain on the most common mistake beginners and intermediate internet marketers make when it comes to keyword selection.
Watch the video right now and be sure to leave a comment below. Helping you take more vacations 😉
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