{"id":4222,"date":"2012-05-12T16:39:02","date_gmt":"2012-05-12T23:39:02","guid":{"rendered":"https:\/\/dcincome.com\/blog\/?p=4222"},"modified":"2012-07-30T09:25:18","modified_gmt":"2012-07-30T16:25:18","slug":"is-canned-chiropractic-website-content-hurting-your-seo","status":"publish","type":"post","link":"https:\/\/dcincome.com\/blog\/is-canned-chiropractic-website-content-hurting-your-seo\/","title":{"rendered":"Is Canned Chiropractic Website Content Hurting Your SEO?"},"content":{"rendered":"

With Google’s new Penguin update, it seems many chiropractors have taken a hit in their search engine rankings online. From the frequency of emails coming-in, I decided to conduct an investigation to compare chiropractic websites.<\/p>\n

I specifically wanted to see if I could find anything obvious on the sites that were slapped versus ones that were not. What I found was interesting but NOT surprising. \"\"<\/a><\/p>\n

By the way, this new Google algorithm update targeted websites that were expressing unnatural on-page and off-page SEO signals, keyword stuffing, bad quality content, lack of social signals, spam links, over SEO, and duplicate content.<\/p>\n

After reverse engineering the chiropractic websites sent to be by concerned doctors, I found the primary reason their rankings dropped appeared to be because of all the “canned” and DUPLICATE content.<\/p>\n

Google has expressed many times throughout the years that it favors unique and original high-quality content. That’s no secret at all.<\/p>\n

However, in 2012 they mean business (and they’re showing it)!<\/p>\n

Google is frequently slapping chiropractic websites that don’t take the time to develop, post and syndicate fresh articles, videos, press releases, blog posts, etc.<\/p>\n

For those that are new to this blog, when I refer to the term canned, I mean that the same website pages (with the same text descriptions) or blog \/ article content is recycled.<\/p>\n

So, you and potentially hundreds of other sites owned by the your website company have the same stuff.<\/p><\/blockquote>\n

Is that the only reason they’re targeting chiropractic websites? Of course not. See above for the others I mentioned.<\/p>\n

The problem is, in our profession most doctors don’t develop custom websites. They go with a company that produces canned content because it seems fast, easy, and cheap.<\/p>\n

Have all sites with cloned content been affected by a rankings drop… No. Will they in the next 8-12 months? My prediction is YES!<\/p>\n

Whether I’m right or wrong about the time-frame, you can be rest assured this IS GOING to happen eventually.<\/p>\n

My strong recommendation is to prepare now so you don’t get the axe later.\u00a0 To become “Google-proof” and protect your rankings in 2012 and beyond, you absolutely must:<\/p>\n

1) Consider having a custom-made professional website with original content<\/p>\n

2) Learn how to create AND mass distribute top-quality, valuable information<\/p>\n

3) Master the proven tactical formula<\/a> that gets your content shared virally<\/p><\/blockquote>\n

Your future rankings, website traffic, and patient acquisition from the internet DEPEND on playing by Google’s new rules. The game is rigged so don’t roll the dice.<\/p>\n

If you’re searching for reliable professional guidance with your chiropractic internet marketing this year, click here<\/a>. The “trial and error” method of online marketing is costly and too risky in 2012.<\/p>\n

\u2013<\/p>\n

Did you like this post? If so, click the Facebook \u201clike\u201d button below and share it with your friends!<\/p>\n

Related Blog Posts:<\/em><\/span><\/p>\n

The Content Marketing Blueprint for Chiropractors<\/a><\/strong><\/p>\n

SEO for Chiropractors<\/a><\/strong><\/p>\n

Chiropractic Marketing SEO Case Study<\/a><\/strong><\/p>\n

[REPLAY] Last Night\u2019s 2012 Game Changer Call \u2014 BOOM!!<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"

With Google’s new Penguin update, it seems many chiropractors have taken a hit in their search engine rankings online. From the frequency of emails coming-in, I decided to conduct an investigation to compare chiropractic websites. I specifically wanted to see if I could find anything obvious on the sites that were slapped versus ones that […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8,35,77,63],"tags":[14,359,360,1333,9,2655,952,116,79,1335,27,480,581,18,1330,1331,953,49,1332,176,1004,366,1337,2659,54,1329,1328,171,365,5,1336,2663,949,21,287,2662,1334],"class_list":["post-4222","post","type-post","status-publish","format-standard","hentry","category-chiropractic-marketing","category-internet-marketing","category-seo","category-social-media-marketing","tag-chiropractic","tag-chiropractic-blog","tag-chiropractic-blogs","tag-chiropractic-content","tag-chiropractic-internet-marketing","tag-chiropractic-marketing","tag-chiropractic-seo","tag-chiropractic-social-media","tag-chiropractic-website","tag-chiropractic-website-companies","tag-chiropractic-website-marketing","tag-chiropractic-websites","tag-chiropractic-websites-marketing","tag-chiropractor","tag-chiropractor-blog","tag-chiropractor-blogs","tag-chiropractor-seo","tag-chiropractors","tag-content-marketing-for-chiropractors","tag-dcincome","tag-doctor-of-chiropractic","tag-dr-matthew-loop","tag-google-penguin","tag-internet-marketing","tag-internet-marketing-for-chiropractors","tag-marketing-a-chiropractic-website","tag-marketing-chiropractic-websites","tag-marketing-for-chiropractors","tag-matt-loop","tag-matthew-loop","tag-penguin-update","tag-seo","tag-seo-for-chiropractors","tag-social-media","tag-social-media-for-chiropractors","tag-social-media-marketing","tag-website-marketing"],"_links":{"self":[{"href":"https:\/\/dcincome.com\/blog\/wp-json\/wp\/v2\/posts\/4222"}],"collection":[{"href":"https:\/\/dcincome.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/dcincome.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/dcincome.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/dcincome.com\/blog\/wp-json\/wp\/v2\/comments?post=4222"}],"version-history":[{"count":27,"href":"https:\/\/dcincome.com\/blog\/wp-json\/wp\/v2\/posts\/4222\/revisions"}],"predecessor-version":[{"id":4745,"href":"https:\/\/dcincome.com\/blog\/wp-json\/wp\/v2\/posts\/4222\/revisions\/4745"}],"wp:attachment":[{"href":"https:\/\/dcincome.com\/blog\/wp-json\/wp\/v2\/media?parent=4222"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/dcincome.com\/blog\/wp-json\/wp\/v2\/categories?post=4222"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/dcincome.com\/blog\/wp-json\/wp\/v2\/tags?post=4222"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}