Author Archive

This is a guest post by John Hayes Jr, DC MS DABCO. Since 1981, he’s been in private practice specializing in successful multidisciplinary healthcare with a focus on integrated case management. John has an extensive clinically balanced background. He’s the author of the EVVY Nominated “Living and Practicing by Design,” and the Outskirts Press bestseller […]

When speaking with chiropractors that want to use the internet as a profitable new patient source, one of the first questions I always ask is, “Are you currently doing any online marketing?” The standard answer I get from most is “Well, I have a website.” Unfortunately, just having a chiropractic website is NOT synonymous with […]

I wish I could say I’m surprised by the recent US credit rating getting downgraded, but I’m not. It was inevitable and this is just the beginning of more serious things to come. Our financial system has been in trouble for longer than most realize. Last week we officially “maxed-out” our credit card. So, the […]

During my years in business and also consulting with doctors and professionals, there’s been one thing that’s consistently separated the amateurs from the pros. It’s a success pattern / characteristic that practically all gurus use to get an UNFAIR competitive advantage over everyone else. I’m referring to having an accountability partner. Being involved in a […]

This might be a controversial blog post for some but someone needs to point it out. Social media “experts” are a dime-a-dozen these days. Businesses need to be very careful who they select based on the outcome they’re looking for. Here are 3 reasons why you should NEVER hire a traditional social media manager. 1) […]

Seems like every other day a handful of chiropractic consultants start offering social media and internet marketing training for their clients. Then, after that, you see them advertising in Dynamic Chiropractic or Chiropractic Economics about how to get dozens of new patients / month using the web. I’m always blown away by how other chiropractic […]

One of the frequently asked questions I always get from fellow chiropractors and professionals is, “How many sources of additional internet income have you set-up on top of your practice AND where does the money come from?” First, I’d like to address why it’s imperative to have multiple sources of income on top of your […]

If you’re a chiropractor, then chances are you’ve noticed quite a bit of online competition in your local area as opposed to how barren the landscape was just a couple years ago. If you want to rise above the rest, it’s CRITICAL to ensure you’re doing everything you can to effectively market your chiropractic website […]

I thought this social evolution graphic was rather fitting, and funny. I saw it posted on Google+ by Tom Anderson (creator of Myspace) of all people. What do you think? — — Did you like this post? If so, click the Facebook “like” and Google+ buttons below and share it with your friends! Related Blog […]

Here are some valuable and strategic Google+ marketing tips that you can implement today. This social network already boasts over 10 million members and is positioned well to compete with Facebook. Click the play button below to watch the informative video. — – Did you like this video? If so, click the Facebook “like” button […]