Archive for the ‘internet marketing’ Category

Over the years, I’ve received a tremendous amount of feedback from chiropractors and other professionals about how I always seem to be two steps ahead of the other social media consultants. In lieu of this, I thought I’d share some personal insight and tips so you can ALWAYS be ahead of every competitor in your […]

When chiropractors talk about ranking #1 on Google, they usually think there’s one magic keyword that will send them endless amounts of traffic and patients. Over the years, speaking with a few thousand doctors, I can tell you that the overwhelming majority feel they only need to rank for one or two keywords, too. If […]

Here are eight common social media and internet marketing mistakes you need to avoid if you ever want to DRAMATICALLY increase your new patients / clients each month from the web. 1. Thinking the amount of Facebook page “fans” you have is proportional to the amount of new clients you’ll get from social media. The […]

If you’re a consistent reader of this blog and have followed me for awhile, you know I’ve been emphasizing the importance of social media optimization (SMO), especially this last 12 months. It was obvious before (and today officially declared) that social sharing impacts search results. The truth is, the web has changed radically in recent […]

Happy New Year! I woke up this morning thinking about what a phenomenal year 2011 was, reflecting on the tremendous growth that occurred. In large part, it was because of YOU, my loyal audience. I’m deeply grateful for your support and trust. I wouldn’t be where I’m at today if you weren’t a valued subscriber. […]

Two of the most IMPORTANT videos of the year by fellow social media strategist Gary Vaynerchuk. Chiropractic practices, major brands, and small businesses that do not heed this advice will no longer be able to compete on the web soon. Ignore these videos at your own risk. What Gary lays-out is EXACTLY how I personally […]

Here are 4 easy steps to delegating tasks in your business like a pro. I wish I would’ve started this earlier. The amount that you delegate is DIRECTLY proportional the income you earn online and offline. Click the play button below to watch this highly important video. — – Did you like this video? If […]

This was such a incredible article from TechCrunch that I had to re-post it here on my blog. If you’ve heard me speak live, you know I always say, “Never let social proof work against you.” All of my marketing and coaching programs heavily center around this powerful concept. When you know how to create […]

It never ceases to amaze me of all the newest social media gimmicks that regularly arise. Seems like every other day, there’s another guru saying you should be doing (insert short-term trick). What follows is usually the less savvy chiropractor jumps aboard this latest tactic looking for the one magic bullet. Kind of funny isn’t […]

It doesn’t matter how great your business is. Sooner or later, you’re bound to get a negative review by a patient or customer. It’s practically inevitable. The question is, what’s the right way to handle the situation when you get one. And… can you actually remove a negative review once it’s been posted on your […]