Archive for the ‘Social Media Marketing’ Category

This was such a incredible article from TechCrunch that I had to re-post it here on my blog. If you’ve heard me speak live, you know I always say, “Never let social proof work against you.” All of my marketing and coaching programs heavily center around this powerful concept. When you know how to create […]

It never ceases to amaze me of all the newest social media gimmicks that regularly arise. Seems like every other day, there’s another guru saying you should be doing (insert short-term trick). What follows is usually the less savvy chiropractor jumps aboard this latest tactic looking for the one magic bullet. Kind of funny isn’t […]

It doesn’t matter how great your business is. Sooner or later, you’re bound to get a negative review by a patient or customer. It’s practically inevitable. The question is, what’s the right way to handle the situation when you get one. And… can you actually remove a negative review once it’s been posted on your […]

Here is a recent case study by a client of mine, Dr Nick. He’s a chiropractor here in the South and has been a VIP member for 3 months. Due to his crazy schedule of adjusting 100+ patients per day and spending time with his wife and 2 children, he’s only been able to implement […]

There’s a predictable science to pissing off your friends and other users on Facebook. Unfortunately, many have mastered this art with jedi-like precision. This post shares 9 practical tips about how NOT to annoy your friends on the social networking giant. 1. Use @Name and Photo Tagging Wisely A couple things worth mentioning here. Doing […]

If you’re not at the income level you want to be right now in your practice or online business, it’s likely you’re not attending the right seminars (or any at all). It’s also likely you’re not involved in a high level mastermind group filled with those who are where you want to be in business. […]

After seeing so many chiropractors use Facebook the wrong way, I felt strongly compelled to provide some insight into how to use the mammoth social network the right way to build relationships, increase website traffic, and attract a SURGE of new patients month-in and month-out. Practice empathy For starters, doctors need to put themselves in […]

I thought some doctors were going to seriously flip-out after they saw what I did at the PROSPERITY chiropractic marketing seminar in Toronto yesterday! Many were commenting how outrageous, fun, and empowering the presentation was. Click the play button below to see a glimpse of what happened: — – For more information on products and […]

Over the past few years, one of the MOST common questions I’ve received from those looking to start using video in their online marketing is “How do I overcome my fear of being on camera?” For many, this phobia is as paralyzing as public speaking. Here’s a quick video I put together that provides 7 […]

Here’s a great way to siphon-off an avalanche of targeted website traffic from the most viewed YouTube videos in any category. I call this the piggy-back strategy because you’re basically riding the wave of popularity from recent or older content on the massive video sharing network. — – Did you like this video? If so, […]