How to Select High-Traffic Keywords for Maximum Online Exposure
Posted by Matthew Loop | 11 Comments
When I first broke into online marketing several years ago, I made many mistakes along the way. One of them was my process and thinking in regards to what I “thought” people were searching online as opposed to the keywords they really were searching for!
Looking back, it’s clear I made too many emotional assumptions based on my ego and not enough market research. The interesting thing is, I wasn’t alone.
From speaking to thousands of doctors, affiliate marketers, and other professionals, I realized that what I reveal in the video below is one of the MOST COMMON mistakes small business owners make initially in their local online marketing.
After a tremendous amount of time, energy, and frustration, I discovered better ways to educate myself and uncover high-traffic low competition keywords that I could dominate and get continuous massive exposure.
If you’ve heard me speak live or in previous videos, then you’re familiar when I say “the money is in the market research!” Selecting appropriate, high converting keywords is CRITICAL to your online marketing success. Research will either make you or break you and it’s not something you want to short-cut.
While in Miami Beach last weekend with a couple Total Immersion Day clients, I was reminded to make this long-overdue video for the rest of my valued subscribers like yourself. In it, I pull back the curtain on the most common mistake beginners and intermediate internet marketers make when it comes to keyword selection.
Watch the video right now and be sure to leave a comment below. Helping you take more vacations 😉
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About the Author
Matthew Loop is an author, speaker, investor, philanthropist, and the highest paid social media revenue strategist in North America. He helps brands, startups, and small business owners multiply their influence, impact, and income by harnessing the power of the Internet. Since 2005 he’s trained over 21,000 clients in 25 countries. Millions have viewed his free business growth tutorials online. Connect with him on Facebook, Instagram, and Twitter.
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Good stuff Matt. I also use Market Samurai when doing market research and SEO. Great tool.
Enjoy Miami! It’s gorgeous down here right now!
Thanks Todd… We’ve been having a blast. Every time I’m in south Florida I think about getting a place there 😉
Great tips. I have worked with Chiro’s for many years and they need to learn more about what you teach.
Great information and market samurai is a great
tool and has saved me lots of my personal time
I am jealous Matt. I never see you teaching in cold sites. Always warm and tropical. I really like Market samurai too- Its has fantastic free training videos Keep up the great work
lol … You have a point, Rob. I do tend to gravitate toward the tropics. I’ll have to check out some cold, exotic locations 🙂
Trying to use good keywords for marketing my spinal decompression and fibromyalgia treatments. Any suggestions
thx
mark
I’d recommend to start optimizing the keyword phrases below for your city. That will get you targeted traffic from these types of patients. You can also use a Facebook Ad like I show you 😉
(your city) fibromyalgia
(your city) herniated disc
(your city) spinal decompression
(your city) decompression therapy
I spent well over $300 on Facebook Ads that ran over 6 weeks and didn’t get a single new patient out of the money I put in.
I do have $100 free credit in Google Adwords that I am willing to try.
Hey Dr. Eric… Facebook ads work great if your ads are set-up correctly and are sending the traffic to a compelling offer. You can’t run them the same way as you would run Google Adwords or they won’t produce. I’ve a separate training on Facebook ads and how to run them the right way to get patients.