content is king « The Blog of Matthew Loop

Posts Tagged ‘content is king’

JK Rowling’s New Book: Proof That Content is NOT King!

JK Rowling's New Book: Proof That Content is NOT King!

Unless you live in a cave, you’ve probably heard the name Harry Potter mentioned a time or two. JK Rowling is the creative genius and author behind these best-selling fantasy novels. The books chronicle the adventures of the young wizard and his close friends. If you haven’t read or watched the Harry Potter series, I […]

How I Got Over 1,800 Facebook Likes to One Blog Post

How I Got Over 1,800 Facebook Likes to One Blog Post

Blogging has been VERY good to me over the years. The recognition, traffic, and sales it’s brought has been simply staggering. I’ve had several blog posts go viral and garner mass attention, too. When this first began to happen, I would say I was unconsciously competent. Meaning, I created a great blog post, but didn’t […]

Why Content is NOT King (and what really is)

Why Content is NOT King (and what really is)

We hear marketers all the time say that “content is king,” however this is not entirely accurate. I mean, one doesn’t really need to look to hard to find a plethora of incredibly valuable videos / articles online that get minimal traffic, exposure and social shares. If simply producing high-quality content was the end-all, most […]