Posted by Matthew Loop | 26 Comments
I had to write this blog post after recalling an interesting memory from my first year in chiropractic practice. I can laugh about it now that my mindset and attitude are totally different. When I first graduated from chiropractic school and went into private practice in August 2004, I was terrible at collecting money from […]
Posted by Matthew Loop | 4 Comments
I wanted to extend a special thank you to the hundreds of doctors and professionals that were on the Facebook chiropractic marketing teleseminar I hosted about a week ago. The feedback has been tremendous so far and I’ve been overwhelmed with positive emails from people letting me know they received a ton of value! Below, […]
Posted by Matthew Loop | 7 Comments
The idea of being perceived as more cool than your chiropractic marketing competition may seem a bit childish at first, but after you read this blog post you may have a different perspective. I wish I could take credit for the “out-cool” principle, but I cannot. Several years ago, I heard Frank Kern introduce this […]
Posted by Matthew Loop | 36 Comments
This blog post is going to clear-up a common misconception that’s circulating in regards to chiropractic social media marketing. One of the main myths that’s floated around the profession is that this type of online marketing can only be used effectively on a national and international level by the “gurus.” Some would argue that for […]
Posted by Matthew Loop | 18 Comments
The particular blog post is going to center around what NOT to do when you’re trying to build your email list through chiropractic marketing online. Reputation, trust and credibility are very important especially when you’re dealing with potential new patients that come across you or your website for the first time. All of the cards […]
Posted by Matthew Loop | 4 Comments
(Today’s blog post is by Dr. Patrick Gentempo, Jr., the co-founder and CEO of the Chiropractic Leadership Alliance. He is an internationally renowned lecturer, researcher and chiropractic business consultant. As one of the largest draws in chiropractic today, he is unmatched in his ability to integrate the philosophy, science, clinical practice and business of chiropractic […]
Posted by Matthew Loop | 12 Comments
(Today’s blog post is by Chris Burfield, the founder of Chiropractic Secret Society. Chris owns and operates a mega-successful chiropractic office in Texas, which grosses over 500K annually and has been regarded as a leading practice building expert.) You know, over the years I’ve learned a lot from observing the way Big Practices are structured. […]
Posted by Matthew Loop | 6 Comments
If you’re a chiropractor attempting to make the transition to promoting your office on the internet, you must be familiar with some basic concepts of chiropractic marketing online. Not having a strong understanding of how to position yourself the correct way can cost you tremendously in the long-run. Here are some mistakes you’ll want to […]
Posted by Matthew Loop | 5 Comments
When chiropractors initially begin to promote their practices with web 2.0 chiropractic marketing, they usually have numerous questions about creating videos, converting, and submitting them. Here, I will lay down a blueprint that has worked really well for me in the past couple years in order for you to get on the fast-track to success. […]
Posted by Matthew Loop | 0 Comments
About a week ago as I was surfing around on Twitter and doing some reverse engineering, I ran across at least three accounts that were marketing chiropractic services to others locally. The thought came to my head… “Here’s what NOT to do when marketing chiropractic with social media.” So, what was the problem? Well, I […]
