internet marketing « The Blog of Matthew Loop

Archive for the ‘internet marketing’ Category

[UPDATE] Google Places is Gone!!

[UPDATE] Google Places is Gone!!

Google has made another HUGE change that directly affects you as a chiropractor. They’ve essentially replaced the familiar Google Places listings we all knew and were comfortable with. Now, they’ve ushered-in what’s called Google+ Local. Judging by the FLOOD of emails that have come-in from concerned doctors, this new change has confused many. That’s why […]

Why Content is NOT King (and what really is)

Why Content is NOT King (and what really is)

We hear marketers all the time say that “content is king,” however this is not entirely accurate. I mean, one doesn’t really need to look to hard to find a plethora of incredibly valuable videos / articles online that get minimal traffic, exposure and social shares. If simply producing high-quality content was the end-all, most […]

How to Create a Free Report in 7 EASY Steps

How to Create a Free Report in 7 EASY Steps

In the world of internet marketing, an organically acquired email list is the back-bone and foundation of your business. It doesn’t matter if you’re an online entrepreneur or have brick and mortar company either. You MUST build a list if you’re serious about maximizing your effectiveness, reaching the MOST customers, and growing your business to […]

Is Canned Chiropractic Website Content Hurting Your SEO?

Is Canned Chiropractic Website Content Hurting Your SEO?

With Google’s new Penguin update, it seems many chiropractors have taken a hit in their search engine rankings online. From the frequency of emails coming-in, I decided to conduct an investigation to compare chiropractic websites. I specifically wanted to see if I could find anything obvious on the sites that were slapped versus ones that […]

The Dirty Little Secret of Done-for-You Social Media Marketing

The Dirty Little Secret of Done-for-You Social Media Marketing

With so many “done-for-you” social media marketing companies popping-up left and right for small businesses, it’s important to take a step back to think whether or not an automated service is right for you. Also, it’s critical to understand how to separate hype from realistic expectations. There’s a dirty little secret most social media marketing […]

How Much to Make an iPhone App?

How Much to Make an iPhone App?

One of the most common questions I’m asked by other professionals wanting to jump into the mobile app game is, “How much does it cost to make an iPhone application?” Quite honestly, it will vary depending on what type of app you decide to have built and the quality you select. I’ve personally seen apps […]

SWIPE this Groupon Ad that Attracted 251 New Patients!!

SWIPE this Groupon Ad that Attracted 251 New Patients!!

You are SO hooked-up right now, it’s crazy!! I pulled some strings and got our friend and colleague, Dr. Mike Reid, to hand-over the #1 chiropractic Groupon ad that pulled a WHOPPING 251 new patients! Yes, you read that correctly and it’s about to be yours at no cost. Mark your Calendar Now On Tuesday, […]

[REPLAY] Last Night’s 2012 Game Changer Call — BOOM!!

[REPLAY] Last Night's 2012 Game Changer Call -- BOOM!!

Last night was nothing short of a powder-keg that went BOOM!! The lines were packed with doctors who got exclusive, first access to the BIGGEST game-changing marketing strategies of 2012. I dropped a Google bombshell early-on in the call that affects every chiropractic practice and website. Did you miss the call? Here’s the MP3 audio […]

How to Make Your Website or Blog Pinterest Friendly

Here’s a quick video I made that reveals 3 simple steps to make your website or blog Pinterest compatible. This is no longer an option, it’s essential. Pinterest has now sky-rocketed to the 3rd most visited social network on the internet, only surpassed by Twitter and Facebook. If your website is not currently Pinterest friendly […]

How to Pin a Video on Pinterest

Here’s a quick video that shows you how to pin a video on Pinterest. If you have an online or offline business, you MUST be harnessing the power of this fast-growing social platform. Early adopters will gain an unfair advantage. Pinterest drives more website traffic than Google+, LinkedIn, YouTube, and Reddit… COMBINED!! Click the play […]